Look glamorous- and help the world around you. MAC’s exclusive Via Glam Lipstick does more than make your pout pop; all proceeds go directly to the MAC AIDS Fund to contribute funding toward the fight against HIV and AIDS. Beginning in 1994, the Viva Glam movement releases a new lip color every few years- each one dramatically unique and universally appealing. Each shade features the amazing color and texture that MAC lipstick is known for. Go grab some glamor- looking pretty never felt so good.

Available in six trademark colors: Viva Glam- Deep Red Matte, Viva Glam II- Pinkish Mauve Satin, Viva Glam III Matte- Brownish Plum, Viva Glam IV- Goldish Rose Frost, Viva Glam V- Neutral Pink Lustre, and Viva Glam VI- Terracota Plum Lustre.